The company informs shareholders, investors and the market on a regular basis. This is done by means of the publication of quarterly press releases based on trading updates and complete financial reports upon publication of the annual figures and half-year figures.

It is also considered important to maintain the relationship with existing shareholders and to bring the company and the Beter Bed Holding share to the attention of potential investors.

In addition to the aforementioned press releases, this responsibility is fulfilled by organising analysts’ meetings and roadshow programs following the publication of the annual figures and the half-year figures. Furthermore, the company attends conferences organised by brokers and receives interested parties at the company’s offices or at its stores.