Beter Bed Holding is a retail organisation that ensures its customers a good night’s sleep. It embraces the consumer trend of placing increasingly greater attention on a good night’s rest by offering a very affordable range of high-quality products in a way that optimally suits each customer. The Group does this both via physical stores and digital platforms in the following regions:
- The Netherlands and Belgium, via the Beter Bed and Beddenreus brands (only in the Netherlands).
- Sweden, via the Sängjätten brand.
- Germany, Austria and Switzerland, via the Matratzen Concord brand (part of Beter Bed Holding N.V. up to and including 30 November 2019).
Beter Bed Holding also has, via its subsidiary DBC International, a wholesale business in branded products in the bedroom furnishings sector, including international brands such as M line and Wave.
Beter Bed Holding N.V. has been listed on Euronext Amsterdam with security code BBED NL0000339703 since December 1996.