100Stores

728Employees

Beter Bed is a full-service omni-channel retailer in the value-for-money segment, featuring an outstanding price-quality ratio. Beds, box springs and mattresses are delivered and assembled at customers’ home. The stores are located in the Benelux, often in the vicinity of other furniture stores. Online has grown to a more than 10% channel share.

country

stores

Netherlands

83

Belgium

17

www.beterbed.nlwww.beterbed.be

Management

R. Voogt

General Manager

P. Hoefsloot

Director Marketing & Customer Experience

M. Akkermans

Director Operations

E. Weerts

Director Finance

C. van Seumeren

Category Management Group Director